The NFL Draft. How, when and why, did an event such as this, become so big in our culture. I guess the same way they have almost made the Super Bowl a national holiday. Sports shows and even the news are all talking about the upcoming DRAFT.
Probably the same bunch of marketing people who have pushed the idea of a "green lawn," and billowing flowers being a must in your yard, every Summer. Check out the parking lot at Walmart or any such store. Tons of mulch and other outdoor "necessities" to make your yard more attractive, and the great thing, it only lasts a year and you have to do it all over again, how great is that?
Marketers have trained the public to spend money, seasonally. Fall stuff, Summer stuff, Spring stuff, Winter stuff and assorted holidays. Easter, halloween, Christmas, all the holidays that require annual purchasing.
TV, the master, our lives are dictated by them.
I remember, years ago, a marketing lecture I attended, telling how great the Barbie Doll program was. The point of it was, sell a product, reasonably, with a "never ending" after market. The seasons come around every year, as do the holidays.
Just think of all that "TV" actually controls in your daily life, scary isn't it?
They used to sell gladiators and slaves to the highest bidder, same as we do today. I guess things really haven't changed that much.
